Wednesday, May 8, 2013

My Retro Brand "Clever Lending"

The 1950’s were a time when kids played outside in the streets and rode their bikes to the shop for a 5-cent candy bar. Neighbours had weekend barbecues and looked out for one another.  It was a time when family always came first, sitting around the dining room table for supper every night. Husbands often worked 9 to 5, while most women stayed home with their children and managed the household duties. On Friday nights the family sat together to watch movies, such as Peter Pan, Cinderella, Lady and The Tramp, Singin’ in the Rain, Alice in Wonderland, or the teens were at the drive-in watching James Dean in Rebel Without a Cause.  'The twist' and other innovative dance moves were all the rage and Buddy Holly, Ray Charles, Elvis Presley, Chuck Berry, Jerry Lee Lewis and Little Richard were top of the charts. The 50’s were also a time of change and innovation that influenced the world we live in today; the first modern credit card was introduced, colour TV, seat belts for cars and more. There were no computers, no Internet, no smart phones, and no emails to answer so when the family spent time together, they were present and engaged in the moment. Life was a little simpler in the 1950's.

As a Mortgage Broker I want to work with individuals, couples and families to help them buy a home where they can create their own memories. Times are very different now, usually both partners work full time (or more than full time) sometimes at multiple jobs. We are always connected through technology; constantly checking our emails, Facebook, Instagram, and Twitter. I want to help my clients make their home buying and mortgage qualification process simple and smooth so they can spend more time making memories in 2013.

The music of the 1950's, the stories, the inventions, the movies are all a large part of who I am today.

My Clever Lending logo was designed by Jennifer Ann Design and the retro design was the result of her design process, interviewing me about my business goals, my style of business, who I am as a Mortgage Broker.


For more music from the 1950's visit http://www.nme.com/list/100-best-songs-of-the-1950s/262449